As Chief Marketing Officer, Adam’s primary responsibility is to provide strategic leadership and support in an effort to generate revenue for the entire organization utilizing marketing, business development, communications, and public relations initiatives. He is responsible for creating and implementing innovative strategies that will generate awareness and interest in BDA while ensuring that marketing contributes to revenue growth/generation. This includes the development and execution of programs needed to position a global services business that provides leading-edge Corporate Due Diligence, Investigations, and Security services.
Adam’s background includes leading the marketing and business development initiatives at AmLaw 100 and NLJ 250 law firms, as well as nationally-ranked accounting and financial services firms. In addition to professional services, Adam has also served on leadership teams in the consumer products sector. In all roles he was similarly charged with developing annual marketing and business development plans, revenue growth initiatives, brand and advertising strategies, product/service development, digital marketing strategies, and assessments of the competitive landscape.
Adam holds a Bachelor of Arts in English and Journalism from SUNY Albany and his Master of Business Administration from Dowling College. He is a member of the international honor society in business.